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Convening, corridors, compute

Kazakhstan is writing a new middle-power playbook

January 8, 2026

7 min read

January 8, 2026

7 min read

Photo: Dreamstime.

In a world that is fragmenting into blocs—trade wars, sanctions, technology controls, and a widening gap between security competition and economic interdependence—‘middle powers’ are suddenly fashionable again. But the label is often treated as a personality trait: countries that are ‘balanced’, ‘constructive’, and ‘multilateral’. 

That framing is too soft for the moment we are in. The middle powers that will matter in the late 2020s will not be those that merely say the right things in global forums. They will be the ones that can host difficult conversations, move goods across contested geographies, and process data at scale inside their own jurisdictions.

That is the playbook Kazakhstan assembled throughout 2025: convening, corridors, and compute. It is a practical strategy for resilience when great-power competition is increasingly fought through supply chains and platforms rather than only through treaties and summits.

Updating multi-vectorism for a new era

Start with convening. The diplomatic world still rewards states that can keep doors open when others close them. But convening today is less about grand rhetoric and more about offering usable formats—spaces where competing actors can show up without paying an excessive political price for doing so. Kazakhstan has leaned into this niche for years, but 2025 underlined how deliberately it is institutionalising the role.

On the geopolitical track, President Kassym-Jomart Tokayev’s participation in the Central Asia–US C5+1 summit in Washington in November signalled that Astana wants structured engagement with the United States on hard-edged, future-facing files – critical minerals, infrastructure, and AI. 

Kazakhstan also last year hosted the second China–Central Asia summit in Astana, which produced the Astana Declaration and a Treaty on Eternal Good-Neighborliness, Friendship and Cooperation between China and the five Central Asian states, an unusually strong diplomatic instrument for a region that is wary of overcommitment. And Tokayev’s state visit to Russia reinforced that Kazakhstan is not abandoning its northern vector even as it deepens ties elsewhere.

The more revealing element is that Kazakhstan is trying to update multi-vectorism for a new era: not simply balancing relationships, but building platforms that make balancing possible. That is why the year also featured Astana’s broader ‘dialogue infrastructure’: the Astana International Forum, the Astana Think Tank Forum, and the VIII Congress of Leaders of World and Traditional Religions, which brought over 100 delegations from around 60 countries and culminated in an ‘Astana Declaration of Peace 2025’. In a fractured environment, the ability to convene diverse actors repeatedly becomes a form of state capacity. It creates networks, predictability, and a reputation for ‘usable neutrality’.

Scaling the East–West backbone

Convening, however, is not enough. Middle powers that can only talk are increasingly irrelevant. What gives convening weight is the ability to deliver tangible connectivity—the ‘pipes’ part of the playbook. Here, 2025 was marked by infrastructure designed to convert geography into leverage without turning the country into a mere transit appendage of larger powers.

The flagship example is the second railway line on the Dostyk–Moyynty route, officially launched on September 30, a project that materially increases capacity on a key China-border corridor. The figures are not cosmetic: capacity rising from 12 to 60 pairs of trains per day, container speed up to 1,500 km/day, and cargo volumes through the Dostyk–Alashankou crossing reportedly growing fivefold, alongside an overall 42 per cent increase in transport volumes. Whatever the precise baseline comparisons, the strategic intention is clear: Kazakhstan is scaling the East–West backbone that makes it indispensable to Eurasian trade flows.

The corridor strategy increasingly looks like system-building. The launch of a container hub in Aktau is meant to handle growing flows on the Middle Corridor. A Kazakh multimodal terminal in Georgia’s port of Poti (with a stated capacity of 120,000 containers per year) provides Black Sea access. If documentation time truly drops by 40–50 per cent, as claimed, that is a competitiveness move in a corridor market where reliability matters as much as distance.

This is where the middle-power logic becomes more concrete. By hosting diplomacy and building corridors, Kazakhstan is positioning itself as a connective state. But connectivity now depends as much on data as on steel. Which brings us to the third element: compute.

Inclusion and reach

The fight over technology is increasingly a fight over where data is stored, where models are trained, and whose standards govern digital life. Kazakhstan’s 2025 narrative suggests it wants to be more than a consumer in that landscape. The Digital Bridge 2025 forum in Astana in October featured the launch of alem.ai, described as an AI ecosystem that combines training and start-up support. This is the soft side of compute: building a pipeline of engineers, founders, and implementers who can translate ambition into deployment.

The hard side is infrastructure. Kazakhstan highlighted the launch of an AI compute cluster based on NVIDIA H200 GPUs, presented as the most powerful in Central Asia and central to a national AI platform. Alongside this, there is a governance layer: an AI law establishing rules for safe deployment, including banning AI use for manipulation. There are also inclusion and reach elements, such as the official start of Starlink paired with an agreement obliging compliance with Kazakhstan’s laws. Whatever one thinks of satellite internet geopolitics, the state’s choice to legalise and regulate it reflects a broader point: connectivity and compute are being treated as sovereign policy domains, not just private-sector conveniences.

Then comes the national language models. Kazakhstan presented Alem LLM as a major Kazakh-language model intended to support government services and domestic AI products, with claims of strong performance on Kazakh-language tasks. For states outside the ‘AI superpowers’, language is a strategic vulnerability: if your public services, education, and information space depend on external models and external clouds, you import not just technology but also dependencies. Building national capability, even imperfect capability, signals an intent to reduce that exposure over time.

The infrastructure of relevance

Put these three strands together and Kazakhstan’s 2025 message becomes more legible: We are building the infrastructure of relevance. Convening creates diplomatic options. Corridors create economic options. Compute creates technological options. Each reinforces the others. A state that hosts high-level dialogue becomes more credible as a corridor partner. A state that moves trade becomes more attractive as a venue for negotiation. A state that can process data domestically becomes a safer place for investment, innovation, and regional digital services.

Of course, the playbook comes with risks. Corridor strategies can be disrupted by geopolitics, sanctions regimes, or a slowdown in China–EU trade. Digital sovereignty can become a slogan if workforce development and implementation capacity lag behind hardware announcements. AI regulation can become performative if enforcement is weak. And convening only matters if partners continue to see Astana as a place where engagement does not come with hidden alignment. Maintaining that trust will be harder as competition between major powers sharpens.

Still, middle powers are often advised to pick a niche. Kazakhstan appears to be picking a niche that fits the era: the ability to host, connect, and compute. If the 2020s are a decade when the world is reorganised through networks rather than treaties, then the countries that can build and operate those networks will shape outcomes disproportionate to their size. Kazakhstan is betting that, in this environment, being the place where dialogue happens, trade flows, and data is processed is not just useful—it is power.

Photo: Dreamstime.

Saahil Menon

Saahil Menon

Saahil Menon is an investment analyst.

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Case study: Global technology company

1. The Client

A global technology company operating across EMEA, with a regional HQ in Istanbul. The company manages 20+ markets, handling everything from brand campaigns to strategic partnerships.

Role we worked with: The EMEA Head of Marketing (supported by two regional managers).

2. The Challenge

Despite strong products and a respected global brand, the regional team was struggling with:

  • Misaligned strategy across markets → campaigns executed with inconsistent narratives.
  • Slowed growth → lead generation plateaued despite increasing spend.
  • Internal friction → marketing, sales, and product teams disagreed on KPIs and priorities.

Traditional fixes (more meetings, more reporting) only created more noise.

3. The Sprint

We ran a 10-day Remote Reinvention Sprint with the regional HQ team.

  • Day 1–3: Intake → Reviewed decks, campaign data, and plans.
  • Day 4: Sprint Session (90 mins) → Breakthroughs:
    • Sales and marketing had different definitions of “qualified lead.”
    • 40% of spend was going into low-potential markets.
    • The team assumed the problem was lack of budget, but it was actually lack of alignment.
  • Day 5–10: Synthesis → Insights distilled into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint uncovered that the issue wasn’t budget, but fragmentation.
Three sharp insights unlocked a way forward:

  1. Unified KPIs bridging marketing + sales.
  2. Market prioritisation → shifting budget to 5 high-potential markets.
  3. Simplified narrative → one EMEA core story, locally adaptable.
By just realigning resources and focus, the client could unlock an estimated £250,000 in efficiency gains within the next 12 months — far exceeding the Sprint’s value guarantee. The path to higher returns was already inside the business, hidden by misalignment.
5. From Sprint to Action (4 Pillars Applied)

With clarity secured, Reinvantage didn’t suggest “more projects.”

Instead, we used the Sprint findings to create laser-focused next steps — drawing only from the areas that would deliver the most impact:

  • Readiness → Alignment workshops for sales + marketing teams. New playbooks clarified “qualified lead” definitions and reduced internal disputes.
  • Foresight → A market-opportunity scan identified which 5 countries would deliver the highest ROI, removing the guesswork from allocation.
  • Growth → Guided the reallocation of €2M budget and designed a phased rollout strategy that protected risk while maximising return.
  • Positioning → Built a messaging framework balancing global consistency with local nuance, ensuring campaigns spoke with one clear voice.

Because the Sprint had stripped away noise, these actions weren’t generic consulting ideas — they were directly tied to the breakthroughs.

6. The Results
  • +28% increase in qualified leads across the region.
  • 30% faster campaign rollout due to streamlined approvals.
  • Budget efficiency gains → €2M redirected from low-return to high-potential markets.
  • Internal cohesion → marketing + sales now use a single shared dashboard.
The client came in believing they needed more budget.
The Sprint revealed that what they really needed was clarity and alignment.

With that clarity, the four pillars became not theory, but practical tools to deliver measurable impact.

The Sprint guaranteed at least £20,000 in value — but in this case, it helped unlock more than 10x that within six months.

Case study: Regional VC fund & accelerator

1. The Client

A regional venture capital fund and accelerator focused on early-stage tech start-ups in the Baltics and Central Europe.

The fund had raised a new round and was under pressure to deliver stronger returns while also building its reputation as the go-to platform for founders.

Role we worked with: Managing Partner, supported by the Head of Portfolio Development.

2. The Challenge

Despite a promising portfolio, results were uneven.

Key issues:

  • Scattered portfolio support → no consistent playbook for start-ups, every partner did things differently.
  • Weak differentiation → founders and co-investors saw the fund as “one of many” in the region.
  • Stretched team → too many small bets, not enough clarity on which companies to double down on.

The leadership team knew something was off, but disagreed on whether the issue was pipeline quality, market conditions, or internal capacity.

3. The Sprint

We ran a 10-day Remote Reinvention Sprint with the partners and portfolio team.

  • Day 1–3: Intake → Reviewed pitch decks, pipeline funnel data, and start-up performance reports.
  • Day 4: Sprint Session (90 mins) → Breakthroughs:
    • No shared definition of a “high-potential founder.”
    • Support resources were spread too thin across the portfolio.
    • The fund’s positioning was more reactive than proactive — it didn’t own a distinctive narrative in the market.
  • Day 5–10: Synthesis → Insights consolidated into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint revealed that the challenge wasn’t pipeline quality — it was lack of focus and positioning.

Three core insights provided the turning point:

  1. Portfolio Prioritisation Framework → defined clear criteria for where to double down.
  2. Founder Success Playbook → standardised support model for portfolio companies.
  3. Differentiated Narrative → repositioned the fund as “the accelerator of reinvention-ready founders.”
These shifts alone gave the fund a path to add an estimated £2M+ in portfolio value over the following 18 months, by concentrating capital and resources where they could move the needle most.
5. From Sprint to Action (4 Pillars Applied)

With clarity from the Sprint, Reinvantage created a tailored support plan:

  • Readiness → Coached partners on using the new prioritisation framework and trained the team on deploying the Founder Success Playbook.
  • Foresight → Ran scenario analysis on regional tech trends, helping the fund anticipate where capital would flow next.
  • Growth → Guided resource reallocation across the portfolio and supported new co-investor pitches for top-performing start-ups.
  • Positioning → Crafted a sharper brand story for the fund, positioning it as the reinvention partner for globally minded founders.
6. The Results
  • 10 portfolio companies onboarded to the new Playbook → greater consistency of support.
  • Raised follow-on capital for 3 top start-ups with the new prioritisation framework.
  • +26% increase in inbound deal flow from founders citing the fund’s new positioning.
  • Stronger internal cohesion → partners aligned on where to focus resources.
The client thought the problem was pipeline quality.
The Sprint showed it was actually lack of clarity and focus inside the firm.

By applying the four pillars, Reinvantage helped turn scattered effort into concentrated value creation.

The Sprint guaranteed at least £20,000 in value; here it set the stage for multi-million-pound upside in portfolio growth.

Case study: International impact Organisation

1. The Client

A large international impact organisation focused on entrepreneurship and economic empowerment.
The organisation runs multi-country programmes across Eastern Europe and Central Asia, often in partnership with global donors and corporate sponsors.

Role we worked with: Senior Programme Director, responsible for regional coordination.

2. The Challenge

The organisation had launched a flagship regional initiative supporting women entrepreneurs, but the programme was underperforming.

Key issues:

  • Fragmented delivery → each country office interpreted the programme differently.
  • Donor frustration → reporting lacked consistency and clear impact metrics.
  • Lost momentum → staff energy was spent on administration rather than scaling success stories.

Traditional programme reviews had produced long reports, but no real alignment or action.

3. The Sprint

We ran a 10-day Remote Reinvention Sprint with the regional leadership team and representatives from two country offices.

  • Day 1–3: Intake → Reviewed donor reports, programme KPIs, and field feedback.
  • Day 4: Sprint Session (90 mins) → Breakthroughs:
    • Donors cared about quantifiable outcomes, but reporting focused on stories.
    • Staff were duplicating efforts across countries, wasting time and resources.
    • The initiative lacked a clear theory of change — everyone described its purpose differently.
  • Day 5–10: Synthesis → Insights distilled into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint revealed that the issue wasn’t donor pressure or programme design — it was a lack of shared framework and alignment.

Three critical insights reshaped the path forward:

  1. One Unified Theory of Change → agreed narrative for why the programme exists.
  2. Core Impact Metrics → clear, comparable KPIs across all countries.
  3. Smart Resource Sharing → digital hub to stop duplication and accelerate knowledge flow.
By eliminating duplicated reporting and clarifying what success looks like, the client saw they could save the equivalent of £100,000 in staff time annually — while also unlocking stronger donor confidence and follow-on funding opportunities.
5. From Sprint to Action (4 Pillars Applied)

Armed with Sprint clarity, Reinvantage proposed a laser-focused support plan:

  • Readiness → Trained programme leads on using the new metrics and integrated them into existing workflows.
  • Foresight → Analysed donor trends and expectations, aligning the initiative with the next funding cycle.
  • Growth → Developed a funding case based on the new unified theory of change, securing higher renewal chances.
  • Positioning → Crafted a regional success narrative and storytelling toolkit, helping them showcase results consistently across markets.
6. The Results
  • 30% less time spent on reporting → freed capacity for programme delivery.
  • Donor satisfaction improved → positive feedback on the clarity of impact evidence.
  • Secured new funding commitment → one major donor increased their contribution by 20%.
  • Stronger internal morale → staff felt they were working with clarity, not chaos.
The client thought it needed better donor management.
The Sprint revealed it needed a shared foundation across its teams.

By anchoring on the four pillars, Reinvantage turned alignment into efficiency gains and fresh funding opportunities.

The Sprint guaranteed at least £20,000 in value; here it unlocked both six-figure savings and future-proofed funding.

Case study: National digital development agency

1. The Client

A national digital development agency tasked with driving the government’s digital transformation agenda, including e-services, citizen portals, and smart city pilots.

Role we worked with: Director of Digital Transformation, supported by IT and service delivery leads from three ministries.

2. The Challenge

The agency had strong political backing but faced hurdles in implementation.

Key issues:

  • Siloed projects → each ministry developed digital tools independently, leading to duplication.
  • Citizen frustration → services were digital in name, but still required multiple logins and offline steps.
  • Funding pressure → international partners demanded clearer impact in the short term.

The agency wanted to accelerate momentum but struggled to get alignment across ministries.

3. The Sprint

We ran a 14-day Immersive Reinvention Sprint with the agency’s leadership and digital focal points from three ministries.

  • Day 1–3: Intake → Reviewed strategy docs, donor reports, and citizen feedback data.
  • Day 4: Immersive Sprint Session (half-day) → Breakthroughs:
    • Each ministry had different definitions of “digital service.”
    • 20% of budget was going into overlapping pilot projects.
    • Citizens’ top frustrations were known — but not prioritised.
  • Day 5–14: Synthesis → Insights consolidated into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint revealed that the biggest blocker wasn’t lack of funding, but lack of shared priorities.

Three practical insights stood out:

  1. One Definition of Digital Service → agreed across ministries.
  2. Quick-Win Prioritisation → focus on top 3 citizen pain points (ID renewal, business registration, healthcare booking).
  3. Shared Resource Map → pool budgets to eliminate duplication.
These changes alone allowed the agency to unlock £75,000 in immediate savings and deliver 2–3 visible improvements in the next quarter — meeting donor expectations and building citizen trust.
5. From Sprint to Action (4 Pillars Applied)

Based on the Sprint clarity, Reinvantage proposed a modest, targeted package of support:

  • Readiness → Facilitated inter-ministerial workshops to embed the “one digital service” definition.
  • Foresight → Analysed citizen feedback trends to shape the quick-win roadmap.
  • Growth → Supported the reallocation of funds to joint projects, reducing overlap.
  • Positioning → Crafted a communication plan highlighting early digital wins to donors and citizens.
6. The Results
  • 2 pilot services integrated into the central portal (ID renewal + healthcare booking).
  • Budget savings of £75,000 from eliminating overlapping projects.
  • Citizen satisfaction up modestly → call centre complaints on digital services dropped by 12%.
  • Donor confidence improved → short-term impact report received positive feedback.
The client thought it needed more funding and bigger projects.
The Sprint revealed it first needed clarity and alignment.

By applying the four pillars to a targeted scope, Reinvantage helped deliver visible results within a single quarter — proving progress to citizens and donors and laying the groundwork for deeper transformation.

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