Assembly required
parallax background

Degrees of success

Why students should stop obsessing over their degree choice

November 14, 2025

7 min read

November 14, 2025

7 min read

Photo: Dreamstime.

Tucked into Australia’s 2020 university funding reforms was something of an absurdity. The government decided to make humanities degrees 113 per cent more expensive for students whilst cutting fees for nursing, teaching and STEM subjects by up to 62 per cent. The rationale was to steer youngsters toward fields with “the best employment outcomes”. Never mind that the data underpinning this logic was rubbish. Three years after graduation, humanities graduates in Australia earned more (70,300 Australian dolllars) than maths and science graduates (68,900 Australian dolllars) and enjoyed a 91.1 per cent employment rate—higher than their science and maths colleagues (90.1 per cent).

Back in Europe, the received wisdom about university degrees—whether to pursue STEM (science, technology, engineering, and mathematics) versus humanities or practical versus perceived frivolous subjects—has become widely accepted. Choosing the wrong degree can lead to a lifetime of underemployment, while selecting a STEM field, especially one involving computers, seems to promise financial security.

However, evidence suggests that this perspective is not only overly simplistic but also potentially misleading.The real trap facing students isn’t choosing the ‘wrong’ degree. It’s believing that any single credential will insulate them from a labour market that increasingly values what degrees cannot teach.

The non-existent STEM shortage

Start with the supposed STEM shortage. Industry leaders have spent decades lamenting insufficient graduates in science, technology, engineering and mathematics. The European Commission commissioned studies in 2015 to investigate whether Europe needed more STEM graduates. The answer? At an aggregate EU level, no. Projections indicated that yearly STEM graduate supply would meet overall expansion and replacement demand through 2025. Regional shortages existed, certainly, particularly in engineering and ICT. But these stemmed not from low graduation rates but from “under-employment of mobile STEM graduates, barriers to transition of recent graduates to the labour market, and a large share of graduates ending up in non-core STEM jobs.”

That final point bears emphasis. According to US Department of Commerce data, there were 11.9 million workers with STEM degrees but only nine million in STEM occupations—meaning roughly two-thirds of STEM degree holders work in non-STEM jobs. A 2018 study by the Universities of Leicester and Warwick found that most science graduates choose not to—or cannot—work in highly skilled STEM occupations at any point in their careers. “While the majority of engineering graduates worked in these kinds of occupations, a relatively small number of biological science graduates were employed in these roles,” the researchers noted.

The pattern repeats across disciplines. In the United States, six years after finishing their degrees, 57 per cent of computer science graduates work as programmers; at 20 years, when most are in their early 40s, the figure falls sharply to 19 per cent. Civil engineers fare better, with 52 per cent still in their field after two decades. This suggests that for many STEM fields, the premium students pay in effort during university buys them perhaps a decade of directly relevant work before they pivot elsewhere.

Oh the humanities!

Meanwhile, the supposedly unemployable humanities graduate soldiers on rather better than advertised. The unemployment rate for humanities majors in 2021 stood at 5.2 per cent for terminal bachelor’s degree holders—higher than the 4.3 per cent average for all degree holders, but considerably better than the 7.1 per cent for those who completed only secondary education. For humanities graduates with advanced degrees, unemployment fell to 3.3 per cent.

American research shows English majors earning 53,000 US dollars annually, only 1,000 US dollars less than molecular biology majors and 5,000 US dollars more than neuroscience majors. Unsurprisingly, the highest salaries remain in engineering. But European data from the 2018 Eurograduate survey reveals humanities graduates contributing substantially to legal, social and cultural occupations whilst demonstrating higher rates of civic engagement and volunteering than their peers.

The employment gap narrows further over time. Australian census data shows 94.7 per cent of humanities and social science graduates aged 25-34 employed, essentially identical to the 94.4 per cent for science graduates. Graduate outcomes data indicate that full-time employment rates for humanities graduates align with other disciplines three years post-graduation, “suggesting that initial disparities ease with time spent in the workforce.”

The false dichotomy

The obsession with STEM versus humanities rests on a category error. It assumes that students acquire specific knowledge in university and then deploy it throughout their careers. But modern careers rarely work that way. McKinsey’s research on generative AI’s impact finds that automation will affect up to 30 per cent of hours currently worked across the US economy by 2030. Yet “we see generative AI enhancing the way STEM, creative, and business and legal professionals work rather than eliminating a significant number of jobs outright.”

Automation’s biggest effects will hit routine roles: office support, customer service, food service. The positions with staying power? Those requiring what researchers increasingly call ‘durable skills’—communication, critical thinking, collaboration, ethical judgment. Eight of the top ten most-requested skills in US job postings are these human capabilities. Sixty-six per cent of all tasks in 2030 will still require human skills or human-technology combinations. Thirty-nine per cent of key job skills are expected to change by 2030, with 59 per cent of workers requiring upskilling or reskilling.

This undermines the premise that choosing the ‘right’ degree provides insurance. No credential protects against obsolescence when the skills landscape shifts so rapidly. What matters is meta-competence: the ability to learn, adapt, synthesise information across domains, and communicate complex ideas to diverse audiences. Humanities degrees explicitly train these capabilities. STEM degrees do only sometimes.

The Turkish warning

Over the past two decades Türkiye has expanded the number of public universities in from 53 in 2003 to 204. The result has made Türkiye the only European country where university graduates face higher unemployment (9.2 per cent) than the overall population (8.8 per cent). “The quantity of tertiary-level graduates has grown faster than the number of jobs that require a degree,” says the Organisation for Economic Co-operation and Development (OECD). “This has eroded the previous benefits of having a university degree.”

Europe is edging toward a similar trap. Ireland’s 2023 graduate outcomes show arts and humanities graduates with the lowest employment rate (64.5 per cent) nine months post-graduation—but also the highest proportion (21 per cent) pursuing further study. Education graduates top employment at 90.3 per cent. Yet 53.8 per cent of graduates willing to share salary data earnt under 40,000 euros. The system produces degree holders faster than it creates graduate-level work.

What, then, should students study?

Any honest answer depends less on subject than on how it is studied. Engineering graduates do well because they typically learn structured problem-solving, project management and collaboration alongside technical knowledge. Philosophy graduates who can write clearly and construct rigorous arguments fare better than those who merely regurgitate theory. The Harvard career service advises humanities students to frame their skills explicitly: “Critical thinking and analytical reasoning—draw parallels between your studies, projects, and research papers with job responsibilities and qualifications.”

The ideal probably combines elements of both. Technology graduates who can write persuasively possess rare advantages. Humanities graduates with quantitative literacy stand out. The most valuable students master both technical competence and human judgment—what one analyst calls “the ability to solve technical problems in human ways.”

Students should certainly consider employment prospects. But fixating on first-year placement rates misses the point. Research comparing 18 countries found that “wider economic issues, such as the employment rate of graduates in subjects like humanities, are key predictors” of labour market outcomes. The broader economy matters more than credentials.

Perhaps the better question isn’t ‘What should I study?’ but ‘How do I cultivate adaptability?’ The answer involves intellectual curiosity, comfort with ambiguity, and practice synthesising information across domains—qualities neither STEM nor humanities monopolise. Universities teaching students to think rather than merely training them for specific jobs serve them better over careers spanning 40-50 years.

Governments might note that when they manipulate prices to engineer student choices, they often engineer the wrong choices. Australia’s 2020 reforms assumed humanities graduates underperform economically. Data showed the opposite. The market for skills evolves too rapidly for central planning. Better to trust students to balance passion, aptitude and opportunity—whilst ensuring universities actually teach the adaptability everyone claims to value.

Photo: Dreamstime.

Reinvantage Insight

Reinvantage Insight

The byline Reinvantage Insight is used to denote articles to which several members of the Reinvantage insight and analysis team may have contributed.

Share

Case study: Global technology company

1. The Client

A global technology company operating across EMEA, with a regional HQ in Istanbul. The company manages 20+ markets, handling everything from brand campaigns to strategic partnerships.

Role we worked with: The EMEA Head of Marketing (supported by two regional managers).

2. The Challenge

Despite strong products and a respected global brand, the regional team was struggling with:

  • Misaligned strategy across markets → campaigns executed with inconsistent narratives.
  • Slowed growth → lead generation plateaued despite increasing spend.
  • Internal friction → marketing, sales, and product teams disagreed on KPIs and priorities.

Traditional fixes (more meetings, more reporting) only created more noise.

3. The Sprint

We ran a 10-day Remote Reinvention Sprint with the regional HQ team.

  • Day 1–3: Intake → Reviewed decks, campaign data, and plans.
  • Day 4: Sprint Session (90 mins) → Breakthroughs:
    • Sales and marketing had different definitions of “qualified lead.”
    • 40% of spend was going into low-potential markets.
    • The team assumed the problem was lack of budget, but it was actually lack of alignment.
  • Day 5–10: Synthesis → Insights distilled into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint uncovered that the issue wasn’t budget, but fragmentation.
Three sharp insights unlocked a way forward:

  1. Unified KPIs bridging marketing + sales.
  2. Market prioritisation → shifting budget to 5 high-potential markets.
  3. Simplified narrative → one EMEA core story, locally adaptable.
By just realigning resources and focus, the client could unlock an estimated £250,000 in efficiency gains within the next 12 months — far exceeding the Sprint’s value guarantee. The path to higher returns was already inside the business, hidden by misalignment.
5. From Sprint to Action (4 Pillars Applied)

With clarity secured, Reinvantage didn’t suggest “more projects.”

Instead, we used the Sprint findings to create laser-focused next steps — drawing only from the areas that would deliver the most impact:

  • Readiness → Alignment workshops for sales + marketing teams. New playbooks clarified “qualified lead” definitions and reduced internal disputes.
  • Foresight → A market-opportunity scan identified which 5 countries would deliver the highest ROI, removing the guesswork from allocation.
  • Growth → Guided the reallocation of €2M budget and designed a phased rollout strategy that protected risk while maximising return.
  • Positioning → Built a messaging framework balancing global consistency with local nuance, ensuring campaigns spoke with one clear voice.

Because the Sprint had stripped away noise, these actions weren’t generic consulting ideas — they were directly tied to the breakthroughs.

6. The Results
  • +28% increase in qualified leads across the region.
  • 30% faster campaign rollout due to streamlined approvals.
  • Budget efficiency gains → €2M redirected from low-return to high-potential markets.
  • Internal cohesion → marketing + sales now use a single shared dashboard.
The client came in believing they needed more budget.
The Sprint revealed that what they really needed was clarity and alignment.

With that clarity, the four pillars became not theory, but practical tools to deliver measurable impact.

The Sprint guaranteed at least £20,000 in value — but in this case, it helped unlock more than 10x that within six months.

Case study: Regional VC fund & accelerator

1. The Client

A regional venture capital fund and accelerator focused on early-stage tech start-ups in the Baltics and Central Europe.

The fund had raised a new round and was under pressure to deliver stronger returns while also building its reputation as the go-to platform for founders.

Role we worked with: Managing Partner, supported by the Head of Portfolio Development.

2. The Challenge

Despite a promising portfolio, results were uneven.

Key issues:

  • Scattered portfolio support → no consistent playbook for start-ups, every partner did things differently.
  • Weak differentiation → founders and co-investors saw the fund as “one of many” in the region.
  • Stretched team → too many small bets, not enough clarity on which companies to double down on.

The leadership team knew something was off, but disagreed on whether the issue was pipeline quality, market conditions, or internal capacity.

3. The Sprint

We ran a 10-day Remote Reinvention Sprint with the partners and portfolio team.

  • Day 1–3: Intake → Reviewed pitch decks, pipeline funnel data, and start-up performance reports.
  • Day 4: Sprint Session (90 mins) → Breakthroughs:
    • No shared definition of a “high-potential founder.”
    • Support resources were spread too thin across the portfolio.
    • The fund’s positioning was more reactive than proactive — it didn’t own a distinctive narrative in the market.
  • Day 5–10: Synthesis → Insights consolidated into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint revealed that the challenge wasn’t pipeline quality — it was lack of focus and positioning.

Three core insights provided the turning point:

  1. Portfolio Prioritisation Framework → defined clear criteria for where to double down.
  2. Founder Success Playbook → standardised support model for portfolio companies.
  3. Differentiated Narrative → repositioned the fund as “the accelerator of reinvention-ready founders.”
These shifts alone gave the fund a path to add an estimated £2M+ in portfolio value over the following 18 months, by concentrating capital and resources where they could move the needle most.
5. From Sprint to Action (4 Pillars Applied)

With clarity from the Sprint, Reinvantage created a tailored support plan:

  • Readiness → Coached partners on using the new prioritisation framework and trained the team on deploying the Founder Success Playbook.
  • Foresight → Ran scenario analysis on regional tech trends, helping the fund anticipate where capital would flow next.
  • Growth → Guided resource reallocation across the portfolio and supported new co-investor pitches for top-performing start-ups.
  • Positioning → Crafted a sharper brand story for the fund, positioning it as the reinvention partner for globally minded founders.
6. The Results
  • 10 portfolio companies onboarded to the new Playbook → greater consistency of support.
  • Raised follow-on capital for 3 top start-ups with the new prioritisation framework.
  • +26% increase in inbound deal flow from founders citing the fund’s new positioning.
  • Stronger internal cohesion → partners aligned on where to focus resources.
The client thought the problem was pipeline quality.
The Sprint showed it was actually lack of clarity and focus inside the firm.

By applying the four pillars, Reinvantage helped turn scattered effort into concentrated value creation.

The Sprint guaranteed at least £20,000 in value; here it set the stage for multi-million-pound upside in portfolio growth.

Case study: International impact Organisation

1. The Client

A large international impact organisation focused on entrepreneurship and economic empowerment.
The organisation runs multi-country programmes across Eastern Europe and Central Asia, often in partnership with global donors and corporate sponsors.

Role we worked with: Senior Programme Director, responsible for regional coordination.

2. The Challenge

The organisation had launched a flagship regional initiative supporting women entrepreneurs, but the programme was underperforming.

Key issues:

  • Fragmented delivery → each country office interpreted the programme differently.
  • Donor frustration → reporting lacked consistency and clear impact metrics.
  • Lost momentum → staff energy was spent on administration rather than scaling success stories.

Traditional programme reviews had produced long reports, but no real alignment or action.

3. The Sprint

We ran a 10-day Remote Reinvention Sprint with the regional leadership team and representatives from two country offices.

  • Day 1–3: Intake → Reviewed donor reports, programme KPIs, and field feedback.
  • Day 4: Sprint Session (90 mins) → Breakthroughs:
    • Donors cared about quantifiable outcomes, but reporting focused on stories.
    • Staff were duplicating efforts across countries, wasting time and resources.
    • The initiative lacked a clear theory of change — everyone described its purpose differently.
  • Day 5–10: Synthesis → Insights distilled into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint revealed that the issue wasn’t donor pressure or programme design — it was a lack of shared framework and alignment.

Three critical insights reshaped the path forward:

  1. One Unified Theory of Change → agreed narrative for why the programme exists.
  2. Core Impact Metrics → clear, comparable KPIs across all countries.
  3. Smart Resource Sharing → digital hub to stop duplication and accelerate knowledge flow.
By eliminating duplicated reporting and clarifying what success looks like, the client saw they could save the equivalent of £100,000 in staff time annually — while also unlocking stronger donor confidence and follow-on funding opportunities.
5. From Sprint to Action (4 Pillars Applied)

Armed with Sprint clarity, Reinvantage proposed a laser-focused support plan:

  • Readiness → Trained programme leads on using the new metrics and integrated them into existing workflows.
  • Foresight → Analysed donor trends and expectations, aligning the initiative with the next funding cycle.
  • Growth → Developed a funding case based on the new unified theory of change, securing higher renewal chances.
  • Positioning → Crafted a regional success narrative and storytelling toolkit, helping them showcase results consistently across markets.
6. The Results
  • 30% less time spent on reporting → freed capacity for programme delivery.
  • Donor satisfaction improved → positive feedback on the clarity of impact evidence.
  • Secured new funding commitment → one major donor increased their contribution by 20%.
  • Stronger internal morale → staff felt they were working with clarity, not chaos.
The client thought it needed better donor management.
The Sprint revealed it needed a shared foundation across its teams.

By anchoring on the four pillars, Reinvantage turned alignment into efficiency gains and fresh funding opportunities.

The Sprint guaranteed at least £20,000 in value; here it unlocked both six-figure savings and future-proofed funding.

Case study: National digital development agency

1. The Client

A national digital development agency tasked with driving the government’s digital transformation agenda, including e-services, citizen portals, and smart city pilots.

Role we worked with: Director of Digital Transformation, supported by IT and service delivery leads from three ministries.

2. The Challenge

The agency had strong political backing but faced hurdles in implementation.

Key issues:

  • Siloed projects → each ministry developed digital tools independently, leading to duplication.
  • Citizen frustration → services were digital in name, but still required multiple logins and offline steps.
  • Funding pressure → international partners demanded clearer impact in the short term.

The agency wanted to accelerate momentum but struggled to get alignment across ministries.

3. The Sprint

We ran a 14-day Immersive Reinvention Sprint with the agency’s leadership and digital focal points from three ministries.

  • Day 1–3: Intake → Reviewed strategy docs, donor reports, and citizen feedback data.
  • Day 4: Immersive Sprint Session (half-day) → Breakthroughs:
    • Each ministry had different definitions of “digital service.”
    • 20% of budget was going into overlapping pilot projects.
    • Citizens’ top frustrations were known — but not prioritised.
  • Day 5–14: Synthesis → Insights consolidated into a Clarity Brief + Insight Canvas.
4. The Breakthrough

The Sprint revealed that the biggest blocker wasn’t lack of funding, but lack of shared priorities.

Three practical insights stood out:

  1. One Definition of Digital Service → agreed across ministries.
  2. Quick-Win Prioritisation → focus on top 3 citizen pain points (ID renewal, business registration, healthcare booking).
  3. Shared Resource Map → pool budgets to eliminate duplication.
These changes alone allowed the agency to unlock £75,000 in immediate savings and deliver 2–3 visible improvements in the next quarter — meeting donor expectations and building citizen trust.
5. From Sprint to Action (4 Pillars Applied)

Based on the Sprint clarity, Reinvantage proposed a modest, targeted package of support:

  • Readiness → Facilitated inter-ministerial workshops to embed the “one digital service” definition.
  • Foresight → Analysed citizen feedback trends to shape the quick-win roadmap.
  • Growth → Supported the reallocation of funds to joint projects, reducing overlap.
  • Positioning → Crafted a communication plan highlighting early digital wins to donors and citizens.
6. The Results
  • 2 pilot services integrated into the central portal (ID renewal + healthcare booking).
  • Budget savings of £75,000 from eliminating overlapping projects.
  • Citizen satisfaction up modestly → call centre complaints on digital services dropped by 12%.
  • Donor confidence improved → short-term impact report received positive feedback.
The client thought it needed more funding and bigger projects.
The Sprint revealed it first needed clarity and alignment.

By applying the four pillars to a targeted scope, Reinvantage helped deliver visible results within a single quarter — proving progress to citizens and donors and laying the groundwork for deeper transformation.

You must be logged in to view this page. Login here.

Bridging the Reinvention Gap: Fill this form and get your preview copy immediately.

Future of IT: Fill this form and get your preview copy immediately.